The latest franchise news from Poland: new brands, market updates, regulation and events, curated by the Quality Franchise Association.
Aspect, Freedom and WESTATE are expanding their estate agency franchises in Poland. Their offers differ in scope, network size and the role expected of the franchisee.
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Specjał has secured approval to use the Piotr i Paweł logo at selected SPAR stores. It has no plans to rebuild a separate chain.
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Pszczółka opens its pilot PROFI store, Czas na Herbatę prepares for a change of ownership, and the Musketeers Group passes the 500-entrepreneur mark in Poland.
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Franczyza Expo takes place on 26–28 January 2027 in Nadarzyn, Poland. The programme includes franchise presentations, a conference and B2B meetings.
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Benefit Systems and Medicover are expanding into franchising in Poland. For gym owners, this brings new options and questions about their relationships with fitness membership programme providers.
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Dzikie Pląsy has announced two franchised play centres for early 2027. The franchisor estimates the investment required per centre at around PLN 300,000.
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Nasz Sklep has carried out nearly 70 comprehensive shop refurbishments. Support included design work, equipment supplier recommendations and negotiated software licence rates.
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Large shops in Poland will be closed from 24 to 27 December 2026. For local franchisees, statutory exemptions and delivery planning will be crucial.
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Following its opening in Wieluń, Kodano Optyk has announced six more franchised branches in Poland, due to open by the end of 2026.
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Eurocash has released preliminary results for Q3 2026. Revenue fell by 8%, but lower costs helped improve operating profit.
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The 24th edition of Poland’s Franchise Fair brought together 96 exhibitors. Prospective business owners and experienced entrepreneurs alike explored the opportunities on offer.
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Pro Dent Clinic plans to build a dental network in Poland’s smaller towns, with around 70% of locations ultimately operating as franchises.
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Tommy’s Express is preparing to enter Poland. The tunnel car wash chain is seeking investors, with a minimum investment of PLN 11.5 million.
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Bricomarché has opened stores in Tarczyn and Pobiedziska, Poland. Franchisee investment and proposed locations are helping drive the chain’s expansion.
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PSB Group is rolling out a new visual identity across all its retail formats as part of a strategy combining owner autonomy with shared standards.
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Żabka is maintaining its target of almost 20,000 stores in Poland. Its expansion plans remain on track despite more cautious consumer spending.
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Żabka franchisees’ aggregate margin rose by 13% in the first nine months of 2026. However, this is not a measure of an individual shop’s profit.
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Just GYM by Medicover announced its move into franchising at Poland’s 24th Franchise Fair. The event brought together around 100 exhibitors.
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Eurocash had 13,763 locations at the end of Q2 2026. New franchise sign-ups do not necessarily mean growth across the network.
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A group of 32 Żabka franchisees and former business partners have reported suspected criminal offences. Their allegations concern accounting, invoices and other issues.
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VeloBank is preparing around 20 franchise branch openings in Poland. It is seeking premises of around 50 sq m, including sites near residential areas and shopping centres.
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Żabka opened 1,008 shops in Poland in the first three quarters of 2026. Including its Romanian operations, the chain now has 13,405 outlets.
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Poland’s competition authority has submitted its view on pharmacy franchising to the Supreme Administrative Court. Control should depend on actual influence, not merely on the existence of an agreement.
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The Top Franchisee 2026 awards were presented at the Warsaw Franchise Fair, recognising different aspects of franchisees’ work.
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Eurocash is integrating its expansion teams, with greater emphasis on prospective partners’ willingness to adopt a shared commercial policy and sales tools.
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More than 400 shops joined four Eurocash networks in the first half of 2026. Entrepreneurs switching from other franchise systems accounted for 30% of new partners.
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Maltese brand Hermanos Burgers plans to enter Poland. It is seeking its first partner and offering two restaurant formats.
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Żabka has raised the advertised monthly revenue for franchisees in Warsaw to PLN 35,000. This is not the profit left in the business owner’s hands.
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Xtreme Brands will showcase three franchise concepts in Warsaw. It has also announced a gym opening in Lubin and another location in Ostrołęka.
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Self-service laundrette chain LA WASH is seeking a partner to lead its expansion in Poland. The project involves opening pilot outlets and recruiting franchisees.
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Specjał Group says it has around 14,700 stores. It aims to increase that number to 20,000 by 2030, including 1,000 SPAR outlets.
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DDD Dobre Dla Domu identifies smaller Polish towns as an opportunity for franchisees, with demand expected from new-home fit-outs and renovations.
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Benefit Systems is launching a Zdrofit franchise offering. Partners can choose between two club formats and will gain access to the MultiSport ecosystem.
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A virtual cup of coffee links videos from Żabka franchisees. The campaign explores everyday shop operations, business tools and working with head office.
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DP Poland is increasing its reliance on franchising. At the end of the third quarter of 2026, franchisee-operated restaurants accounted for 42% of its network.
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Circle K has notified Poland’s competition authority of its intention to take control of Żabka. The prospective buyer says it plans to retain the brand and franchise model.
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Eurocash had transferred 73 stores to franchisees by the end of July 2026. Further transfers are planned through to the first quarter of 2027.
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Figures for 2024 show the scale of Poland’s franchise sector: 1,350 systems and 87,000 franchisees. Retail plays the dominant role.
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Lagardère Travel Retail is opening 1Minute Smacznego! to franchisees, waiving its initial fee of PLN 20,000 excluding VAT until March 2027.
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Da Grasso outlines the costs of its two franchise formats. Investment starts at PLN 200,000 excluding VAT for Ekspres and PLN 350,000 excluding VAT for a full-service restaurant.
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AI recommends prices at McDonald’s, but franchisees make the final decision. What does the system reported by Reuters mean for discussions about franchising in Poland?
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Eurocash brings together around 15,000 franchise and partner shops. Company representatives expect that number to grow by 1,000 over two years.
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Restaurant revenue across the networks managed by Sfinks Polska fell by 2.3%. The first-half figures exclude Piwiarnia.
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CD Projekt’s licensing revenue has grown, but its “global franchises” are not networks open to franchisees. We explain the distinction.
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Xtreme Brands reports its 200th location, announces its Czech debut for 15 October and adds STRONG Pilates to its portfolio.
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Damian Ozga sold three franchise networks for PLN 50 million. In an interview with Money.pl, he warns against promises of easy success in franchising.
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Fit+ is promoting a gym model with no permanent on-site staff. The chain quotes PLN 599,000 excluding VAT for equipment and operating systems.
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Romet is seeking partners in Polish towns and cities with more than 50,000 residents. The stated investment is around PLN 50,000–150,000, excluding any purchase of stock.
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The number of foodservice outlets in Poland has passed 100,000. US chains are showing growing interest in the market, although some potential launches remain speculative.
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French brand Carré Blanc is entering Poland and seeking franchisees, but the available information gives no details of costs or opening schedules.
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Poland’s Ministry of Economic Development and Technology is not working on legislation regulating franchise agreements. Separate work on protecting the weaker party in B2B relationships is continuing.
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Duży Ben is moving away from its agency model. Its first franchise is operating in Plewiska, with existing shops due to transition by the end of 2027.
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The autumn Franchise Fair in Warsaw is a chance to explore business opportunities. Here is how to prepare your questions and compare the answers.
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Franchisees protested outside Poland’s parliament on 17 September, calling for faster progress on franchise legislation and action on VAT.
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Becoming a McDonald’s franchisee in Poland takes around a year. Candidates need management experience and at least PLN 2 million in unencumbered own funds, among other requirements.
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Rex Concepts’ revenue in Poland rose by 64%. The group is expanding Burger King and Popeyes through a mix of company-operated restaurants and franchising.
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The Franchise Fair takes place in Warsaw on 22–23 October. Here are the opening hours, ticket prices and what each ticket includes.
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Dave’s Hot Chicken plans around 25 restaurants in Poland, while NEAPOLSKA 2.0 is launching a franchise offering. What is known about the two brands’ expansion plans?
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