
Brazil’s franchise sector reaches 207,200 units as cleaning leads expansion
The number of franchise units grew by 3.3% in the second quarter of 2026. Cleaning and maintenance led the way with 8% growth.
Read moreThe latest franchise news from Brazil: new brands, market updates, regulation and events, curated by the Quality Franchise Association.

The number of franchise units grew by 3.3% in the second quarter of 2026. Cleaning and maintenance led the way with 8% growth.
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Health, Beauty and Wellness outperformed Brazil’s wider franchise sector in the second quarter of 2026, according to figures attributed to the Brazilian Franchising Association (ABF).
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Company figures published by g1 report 1,007 stores, more than 71 million ice creams sold and around 38 million customers served in 2025.
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An event in São Paulo discussed Supreme Court cases on contracts and court jurisdiction in a sector whose turnover exceeded R$300 billion in 2025.
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