Lupo opens its first airport franchise at Viracopos
The 42 m² shop in Campinas is Lupo’s first airport franchise in Brazil and opens daily from 6am to 10pm in the departures area.
Read moreFranchise news Brazil
The latest franchise news from Brazil: new brands, market updates, regulation and events, curated by the Quality Franchise Association.
Shake Shack announces Brazilian franchise launch in 2027
The chain has signed an agreement with Bold Hospitality Company, joining other American brands pursuing expansion in Brazil.
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Black Friday 2026 brings offers from 48 franchise networks in Brazil
Promotions include reduced franchise fees, special terms for stock and temporary royalty waivers, with initial investments starting at R$6,900.
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ABF CON 2026 brings franchise sector together to discuss the agenda for 2027
The convention in Comandatuba explored profitability, tax certainty and the ABF leadership transition ahead of 2027.
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Vó Alzira targets 400 stores in São Paulo by 2030
With 100 stores in São Paulo state, the chain is prioritising expansion before selling a stake and using sales data to support franchisees.
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Silva Gym plans eight new franchises by January 2027
With 14 gyms operating, the strength-training chain aims to reach 22, focusing on scheduled workouts and close support for members.
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ABF calls for incentives to support first jobs in franchising
With 17% of franchise jobs held by people in their first formal role, Brazil’s franchise sector is calling for incentives to recruit young people.
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Franchises in Paraná now support 132,500 direct jobs
The franchise sector in the Brazilian state of Paraná generated R$10.8 billion in revenue in the first half of 2026 and reached 15,249 outlets, according to the ABF.
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Cacau Show tops franchise ranking with 4,216 outlets
ABF figures for 2024 put Cacau Show first by outlet count and Lubrax+ in fifth place, as Brazilian franchise sector revenue rose by 13.5%.
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Tax reform raises concerns for Brazilian franchises ahead of 2027
The president of the Brazilian Franchising Association highlights the introduction of CBS in 2027 and the implications of the tax transition for franchisors and other businesses.
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Staffless franchises gain ground amid labour shortages
Models without permanent on-site staff are becoming more common in Brazil, but franchisees still need to manage payments, systems and equipment maintenance.
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Bibi opens franchise in Guarapuava, bringing its Paraná network to 12 stores
The new store is entrepreneur Gisella Pires de Albuquerque’s first franchise. Fashion franchise revenue in Paraná rose by 14.3% in the second quarter.
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Campo Grande tops franchise revenue growth ranking
The capital of Mato Grosso do Sul recorded 21% growth in the first half of 2026, with Cuiabá second in the growth ranking across 30 major Brazilian franchise markets.
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ABF calls for annual adjustment to Simples tax thresholds for franchises
At ABFCon 2026, the Brazilian Franchising Association called for updated Simples thresholds and clear rules for the transition to the new tax system.
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Damazônia targets 100 outlets and prioritises franchises in São Paulo
The gelato chain from Pará, Brazil, has 15 outlets and aims to reach 100 by 2030, with franchise investment starting at R$130,000 and an initial focus on São Paulo.
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Pigmentare opens concept store and prepares for franchise expansion
The textured finishes and coatings brand is opening a store in Cotia, Brazil, and aims to sell 30 franchises by December 2026.
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Franchises in Brazil’s smaller cities gain ground in expansion plans
Now present in 3,828 municipalities, Brazil’s franchise sector is increasingly targeting small and medium-sized cities, with formats tailored to local demand.
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Franchise resales gain ground and attract new operators in Brazil
Transfers accounted for 4% of franchise activity in 2025. Cases from retail and education networks highlight the opportunities and challenges of a change in ownership.
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5àsec warns of bubble risk in self-service laundrettes
5àsec’s CEO sees risks in the proliferation of brands and highlights location and business support as key to the long-term viability of outlets.
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ABF expects more selective franchise expansion in Brazil in 2026
ABF leaders highlight margins, cash generation and efficiency as priorities for franchise network expansion in Brazil in 2026.
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End of six-day working week prompts Brazilian franchises to trial new rotas
Healthcare, food and fitness chains are reviewing staff rotas and preparing trials to balance employee rest with customer service.
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Araruama leads franchise growth among major cities in Rio de Janeiro state
Araruama’s franchise outlet count rose from 114 to 128. ABF Rio figures show growth in 14 of the 20 municipalities surveyed in Rio de Janeiro state.
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Leads2b Offices backs a franchise model with no physical premises
The Curitiba-based network operates in five Brazilian states, combining platform sales with consultancy. The franchise fee is R$60,000.
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Shark Especialistas prepares to franchise its ultra-luxury property business
The estate agency, which operates in Alphaville and São Paulo, is planning a selective expansion in Brazil; investment requirements, fees and the payback period have yet to be finalised.
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Entrepreneur Fair 2026 brings together 26 franchise networks
The free event at São Paulo Expo runs from 19 to 22 October and features an arena organised with the Brazilian Franchising Association to guide those looking to invest in or expand through franchising.
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Clube04 reaches 25 outlets and forecasts R$14.7 million in revenue for 2026
The dog bathing and grooming chain has another 17 outlets under development and is focusing the initial expansion of its new format on south-eastern Brazil.
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Biosolvit launches water treatment franchise and targets 15 operations by 2027
Biofranquia has signed five franchise agreements and is seeking business owners with technical services experience to provide water treatment and monitoring.
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Divino Fogão wins top category at Brazil’s Best Franchises Awards 2026
The awards run by PEGN assessed 371 franchise networks, giving 105 a five-star rating. Kumon was recognised in the microfranchise category.
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Criamigos revamps stores and forecasts sales growth of up to 30%
The new concept launched in Balneário Camboriú, Brazil. The soft toy chain plans three more store relaunches in 2026 and further franchise expansion.
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Franchises in residential complexes expand into laundry and pet care
Beyond convenience stores, franchise networks are bringing laundry and pet care services to Brazilian residential complexes, with operations at different stages of expansion.
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Cheirin Bão launches coffee machine microfranchise
With an initial investment starting at R$80,000, the model has secured 35 signed contracts. The chain aims to install 3,000 machines in two years.
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Franchising in Bahia: revenue rises 10%, outpacing growth in outlets
Bahia’s franchise sector generated more than R$5.4 billion in revenue in the first half of 2026, while the number of outlets rose by 1.4%, according to the ABF.
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Franchise costs require a cash reserve beyond the initial investment
A report highlights the need to fund operations until sales cover costs, with additional funding potentially required for six months to a year.
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Garnizé prepares to launch rural-meets-urban fashion franchises at R$200,000
With 13 company-owned outlets, Garnizé is preparing to enter Brazil’s franchise market and aims to sell 20 franchises over the next 12 months.
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Expo Franchising ABF Rio 2026 to feature more than 100 brands
The fair takes place from 5 to 7 November at Riocentro, featuring a range of franchise formats, mentoring sessions and discussions on business management.
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Raiz connects franchise networks to regional delivery apps across 1,170 Brazilian cities
A coalition of nine platforms offers a single integration for franchise networks to access regional delivery apps across 24 Brazilian states.
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Vilesoft plans 22 new specialist franchises by 2027
With five units operating, Vilesoft is focusing on sector specialisation and home-based working to expand its network, with investment starting at R$8,500.
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Brazil’s franchise sector generates R$149 billion in revenue in the first half of 2026
An ABF survey reports nominal growth of 9.7% in the first half of the year. Growth slowed in the second quarter, but the annual outlook remains positive.
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Ice Blend has nine outlets and plans expansion into São Paulo
Founded in a 9 m² kiosk in Paraná, Brazil, Ice Blend has nine outlets open and six in development, with expansion into São Paulo planned.
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Trans Obra presents three franchise models starting at R$420,000
The construction equipment hire chain outlines options ranging from R$420,000 to R$800,000, aimed at different franchisee profiles.
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Sua Obra: a digital marketing franchise for the construction industry
A news highlight in Guia Franquias de Sucesso introduces Sua Obra. Explore its stated focus and the points to check before assessing the franchise.
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Rio franchises generate R$13.7 billion in first-half revenue
Franchise revenue in Rio de Janeiro state rose by 9.3% in the first half of 2026, close to the national average of 9.7%, according to ABF data.
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AI in Brazilian franchising: only 26% use it in a structured way, ABF finds
A 2025 ABF survey shows that 59% are still testing AI or rely on staff-led initiatives, raising questions about how its use is organised.
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Brazil’s franchise sector reaches 207,200 units as cleaning leads expansion
The number of franchise units grew by 3.3% in the second quarter of 2026. Cleaning and maintenance led the way with 8% growth.
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Health and beauty franchises grow by 15.2% in the quarter
Health, Beauty and Wellness outperformed Brazil’s wider franchise sector in the second quarter of 2026, according to figures attributed to the Brazilian Franchising Association (ABF).
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Chiquinho Sorvetes reports 1,007 stores in Brazil in 2025
Company figures published by g1 report 1,007 stores, more than 71 million ice creams sold and around 38 million customers served in 2025.
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Franchising: Supreme Court cases shape ABF Legal Day 2026 agenda
An event in São Paulo discussed Supreme Court cases on contracts and court jurisdiction in a sector whose turnover exceeded R$300 billion in 2025.
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