ÜÇAY Mühendislik launches ÜÇAY360 franchise system
ÜÇAY360 plans to convert existing branches to the franchise model and open new service locations across Türkiye.
Read moreFranchise news Türkiye
The latest franchise news from Türkiye: new brands, market updates, regulation and events, curated by the Quality Franchise Association.
STP linked to Özsüt’s franchise operations granted temporary debt restructuring protection
STP Gıda, which is linked to Özsüt’s franchise operations, and İbrahim Urlulu have been granted three months of temporary court protection. The ruling does not mean they have been declared bankrupt.
Read more
TEPAV: Retail confidence rises, but trading remains weak
Retail confidence rose in September 2026, yet 74.3% of respondents reported a decline in business. Franchise investors need to distinguish between these indicators.
Read more
Elite World expands its franchise network across Anatolia
Elite World is continuing the franchise expansion it began in Samsun in 2023, with new openings and agreements. The group aims to reach 70 hotels by 2030.
Read more
Vienna House enters Türkiye with franchised hotel in Bahçelievler
Opened in partnership with ARES İstanbul Turizm, the 114-room Vienna House brings Wyndham’s brand count in Türkiye to 12.
Read more
Spark by Hilton enters Türkiye with a franchise hotel in Van
Spark by Hilton has opened its first hotel in Türkiye, in the city of Van. The 60-room property operates under a franchise agreement with the Gültepe family.
Read more
MADO signs master franchise agreement for Libya
MADO’s expansion into Libya includes plans for an initial US$7 million investment and seven cafés. The first outlet is scheduled to open in Benghazi in early 2027.
Read more
Transworld signs master licence agreement for Türkiye
UFG has announced a master licence agreement for Transworld Business Advisors in Türkiye. Three partners will lead local operations and franchise development.
Read more
ELLE Café grows from four to 14 locations in Turkey in nine months
ELLE Café has increased its Turkish network from four locations at the end of January to 14. The brand, which uses franchising as part of its growth model, is also expanding beyond Istanbul.
Read more
TAB Gıda’s nine-month system-wide sales reach TRY 64 billion
TAB Gıda reported system-wide sales of TRY 64 billion and net profit of TRY 2.5 billion for the first nine months of 2026, highlighting franchising and efficiency.
Read more
PizzaLazza targets 200 restaurants by 2027 through franchise-led growth
Franchise partners operate 110 of PizzaLazza’s more than 135 restaurants. The Turkish pizza chain is prioritising five cities as it targets 200 restaurants by the end of 2027.
Read more
How Big Chefs’ efficiency drive affected franchise revenue
Big Chefs reported revenue of TRY 4 billion for the first nine months of 2026. Efficiency measures across its franchise network affected product sales and royalty income.
Read more
Burger & Lobster enters Türkiye through master franchise partnership
Burger & Lobster has opened at Istanbul’s Zorlu Center with investment from YKT Gıda. Two more Istanbul restaurants are planned under the master franchise partnership.
Read more
Be My Franchise announces dates for its 25th anniversary fair
Be My Franchise will hold its 25th anniversary event on 14–17 October 2027. Brand and investor matchmaking will continue through its portal until then.
Read more
CTR Chicken prepares to enter new markets through master franchising
CTR Chicken aims to double its restaurant network within three years, with New York, China and South America on its expansion agenda.
Read more
YoYo! × Yatta! seeks master franchise partner for Turkey
Netherlands-based YoYo! × Yatta! is seeking a partner to develop both brands and roll out its combined store concept in Turkey.
Read more
TAB Gıda opens 151 new restaurants in first nine months
TAB Gıda opened 151 restaurants in the first nine months of 2026. System-wide sales reached TRY 64 billion, with franchise growth among its priorities.
Read more
FUN&SUN announces franchise expansion plans at Bodrum meeting
At a meeting in Bodrum, FUN&SUN outlined plans to expand its Russian franchise network from 695 offices to more than 750 by 2027.
Read more
Outlet closure data enters franchise discussions
At Bayim Olur musun? 2026 in Istanbul, tracking outlet closures, transparent costs and data-led site selection were on the agenda for franchise discussions.
Read more
Dedeman nears agreement on expansion into three new countries
Dedeman is close to signing agreements in Saudi Arabia, Egypt and Libya. The brand is prioritising service standards over hotel numbers as it expands.
Read more
Dinçerler Group takes over Little Caesars’ operations in Turkey
Dinçerler Group has acquired the rights to Little Caesars in Turkey. Its target of more than 1,000 outlets by the end of 2029 covers all the group’s brands.
Read more
Pizza Italiante plans Istanbul expansion through joint investment
Pizza Italiante is targeting investment on both sides of Istanbul. The brand says it takes equity stakes in its business partners’ investments.
Read more
Franchise operator Taner Himmetoğlu joins ATSO Assembly
Taner Himmetoğlu has become an ATSO Assembly member representing Group 37, bringing franchise experience in delivery, cost control and collaboration.
Read more
Turkish franchise brands discuss European expansion in Istanbul
An Istanbul franchise event highlighted the need to plan country selection, local partnerships and market adaptation together when expanding into Europe.
Read more
MasterTürk highlights the value of franchise support in property consultancy
MasterTürk chairman Gökhan Taş advises prospective property consultants to assess franchise costs alongside the training, technology and support provided.
Read more
Franchisee selection: capability matters as much as capital
The opening day of the Be My Franchise fair explored the role of investor capability, organisational structure and supply chains in franchise growth.
Read more
Aslı’s new franchise model attracts nearly 1,000 applications in two months
Aslı’s franchise model, under which the brand funds store set-up, has attracted nearly 1,000 applications in two months. Applications remain open until 31 December.
Read more
Mikel Coffee closes Başakşehir branch
Mikel Coffee Türkiye says it has ended its business relationship with its Başakşehir franchisee following a backlash over a promotional video.
Read more
Coffeetainer prepares to expand with three franchise formats
With eight branches across Antalya and Manisa, Coffeetainer aims to expand across Türkiye and enter new international markets through three business formats.
Read more
Networking and digital reputation on the agenda at Franchise Market Talks
Franchise Market Talks in Istanbul will explore BNI’s franchise opportunity in Turkey and digital visibility for franchise brands.
Read more
Turkey’s franchise sector forecasts US$80 billion in trade volume by 2027
UFRAD forecasts US$80 billion in trade volume and more than 75,000 outlets in Turkey by 2027, provided growth and investor interest continue.
Read more
UAE brands seek master franchise investors in Turkey
A delegation of six UAE companies will meet investors in Istanbul. Talks will also explore opportunities for Turkish brands to expand into the Gulf.
Read more
Two different franchise models at Tavuk Dünyası and Dürümle
Tavuk Dünyası and Dürümle now have more than 500 restaurants between them. The two brands, part of the same group, differ in their mix of franchised and company-operated outlets.
Read more
Pastofino opens its first restaurant, targeting 300 franchised outlets
Pastofino has opened at Istanbul’s KoruFlorya shopping centre and aims to reach 50 franchised outlets by the end of 2027 and 300 by the end of 2028, alongside expansion into Europe.
Read more
RAMS and Marriott plan two hotels in Istanbul and Gaziantep
RAMS Global will act as both investor and franchisee in two hotel projects with Marriott in Istanbul and Gaziantep, with a combined capacity of 210 rooms.
Read more
Multi-unit franchise operator model moves up the agenda in Istanbul
The Bayim Olur musun? fair on 15–18 October 2026 will focus on multi-unit management and the role of regional operators in growth.
Read more
Winning brands at the UFRAD Franchise Awards 2026
Network reach, international growth and creative business models stood out at the UFRAD Franchise Awards 2026. Bursa Kebap Evi won two awards.
Read more
Franchise fair for local brands opens at Yenikapı on 15 October
Taking place in Yenikapı, Istanbul, on 15–18 October 2026, the fair will focus on helping brands with one or a handful of outlets grow through franchising.
Read more
Coffee Factory opens in Topkapı and plans to increase the share of centrally managed stores
With more than 45 stores across 10 Turkish provinces, Coffee Factory plans to increase the share of centrally managed stores following its Topkapı opening.
Read more
Bayim Olur musun? fair puts the focus on visitors with investment intent
Özhan Erem says the Bayim Olur musun? fair aims to bring prospective investors and franchisors together for productive discussions.
Read more
Two White Burger announcements describe different aspects of the investment plan
Two announcements from Bulls Girişim about its White Burger plan highlight the distinction between a company’s business activities and an investment intended for a single franchise outlet.
Read more
Agency partnerships on the agenda for Türkiye’s franchise community
An assessment published by Bayim Olur musun? highlights franchise brands’ communications needs and opportunities to work with agencies.
Read more
Where does franchise growth begin?
The title of a Franchising.market article dated 28 September 2026 highlights the distinction between deciding to offer franchises and the start of growth.
Read more
Garsontr announces participation in Bayim Olur musun? 2026
Garsontr is inviting investors to meet a brand representative at the Bayim Olur musun? event in Yenikapı, Istanbul, on 15–18 October 2026.
Read more
UFRAD announces Istanbul brand summit to mark its 35th anniversary
An Istanbul gathering announced to mark UFRAD’s 35th anniversary will focus on branding, franchising, retail and growth strategies.
Read more
Üçay360 signs franchise agreements with 11 organisations
Üçay Mühendislik has signed franchise agreements with 11 organisations under Üçay360. The announcement does not specify how many new outlets will open or when.
Read more
White Burger reports two years of franchise-led growth
White Burger is reported to have grown through franchising over the past two years. The information provided includes no figures showing the scale of that growth.
Read more
Bulls Girişim cancels investment in single franchise outlet
Bulls Girişim Sermayesi has abandoned its planned investment in Bulls Gıda, a company intended to be set up with White Burger to open a single franchise outlet.
Read more
Kardo Pos participation announced at Bayim Olur musun?
Kardo Pos featured in a Facebook post by Bayim Olur musun?. The announcement offers a starting point for prospective franchisees seeking more information.
Read more
U-Save opens eight new franchise outlets in Turkey and plans ten more
U-Save has opened eight new franchise outlets in Turkey. The brand will prioritise airports as it targets a further ten locations.
Read more