55Plus seeks franchisee to launch a new business in Örebro

55Plus is seeking a franchisee to establish its business in Örebro, Sweden. In a recruitment advert dated 18 September 2026, the company states that it does not yet operate in the area. The proposed business will provide services delivered by older workers to both private individuals and businesses, with a local entrepreneur responsible for getting it off the ground.

Örebro is the next location targeted for recruitment

According to 55Plus, the network has more than 40 offices in Sweden and now wants to establish a presence in Örebro. This is therefore not an opportunity to take over an existing local operation, but to build a business from scratch using the network’s franchise model.

That is an important distinction for anyone considering applying. The advert does not describe a business with an established customer base or ongoing assignments in the area. Instead, the new franchisee will be expected to develop the local business, supported by the brand and a central support team.

No opening date is given in the material. Nor is there any indication that a franchisee has already been selected. The news is therefore that recruitment has begun, not that a new office has opened or that local staffing assignments are already under way.

For those following the Swedish franchise market, this is a concrete example of recruitment for a new local service business. The aim is to find an entrepreneur who can both sell services and build the team to deliver them.

Local responsibility for customers and older workers

According to the advert, the role involves overall responsibility for the Örebro business, serving both private and business customers. The franchisee will sell 55Plus services and build a team of older workers to fulfil assignments.

The role therefore has two clear elements: developing customer relationships and bringing together the people who will carry out the work. The company describes its goal as a growing, profitable business that delivers high-quality services. This is the network’s ambition for the new operation, not a reported result for Örebro.

The advert also emphasises ambitious growth goals, but provides no numerical targets for the local business. It gives no planned turnover, number of assignments or expected team size. The recruitment material therefore does not allow prospective applicants to assess the likely scale of the operation.

It does, however, explicitly include both customer groups. The entrepreneur taking on the role will not focus solely on households or solely on businesses, but will be responsible for developing both sides of the local operation.

Invoicing and payroll are handled centrally

55Plus says the franchisor has procedures and processes designed to help franchisees focus on developing their businesses. The functions handled centrally include customer invoicing, payroll and much of the other administration.

This gives a practical indication of the intended division of work. The local franchisee will focus on sales, customers and the team, while the franchisor handles several administrative functions. This support is described as part of the franchise model available to the person launching the business.

However, the advert does not set out the full division of responsibilities. Saying that much of the administration is handled centrally does not explicitly mean that all administrative tasks are covered. Interested entrepreneurs will therefore need to clarify which tasks are handled centrally and which remain their local responsibility.

Central support also does not change the overall responsibility for the Örebro operation stated in the advert. The offer combines support from the network with local responsibility for building the business.

The next step requires more than an expression of interest

Interested applicants are invited to send their CV to 55Plus or use the form in the recruitment advert. According to the same material, the company’s head office is in Helsingborg, Sweden. No application deadline is given in the material presented.

The advert provides an initial outline of the role, but gives no details of the investment required, franchise fees or contract length. It also provides no local market analysis to support the company’s assessment that Örebro offers significant opportunities. These questions will therefore need further investigation before an applicant can assess the financial merits of the offer.

Practical takeaway: Anyone looking to build a staffing business using older workers in Örebro now has an advertised franchise opportunity with 55Plus. Ask for the contract terms, financial requirements and a clear division of responsibilities before deciding whether to become a franchisee.