Tuš includes franchise stores in its ten favourite products offer

In an online post dated 23 September 2026, Slovenian retailer Tuš highlighted the option to choose ten favourite products alongside a weekend offer on Pringles. Customers would be able to buy their chosen products at savings of up to 50 per cent for several months. For Slovenia’s franchise sector, the key point is that the post explicitly mentions Tuš franchise stores among the participating outlets, alongside its other shops and health and beauty stores.

Franchise stores are explicitly included in the customer message

The post on the Tuš website is titled ‘Weekend BUM offer: Pringles for just €1.99!’. Alongside this product, it invites customers to choose their ten favourite products in Tuš shops, franchise stores and Tuš health and beauty stores, and buy them at savings of up to 50 per cent for several months.

These are two separate promotions within the same post: the headline weekend offer and the message about choosing ten products. Their terms should therefore not be combined to suggest that the headline promotional price applies for several months, or that Pringles is necessarily part of a customer’s selection. The available post does not confirm any such link.

The news for the franchise sector is specific but limited: Tuš includes franchise stores in its public communications about this offer. The text does not establish whether the option to choose ten products was introduced in September, so the post cannot be presented as a confirmed launch of a new programme. Nor does it announce any new franchise store openings.

What ‘up to 50 per cent’ means

The crucial words when interpreting the offer are ‘up to’. The announcement states the maximum saving, not a uniform 50 per cent discount on all ten selected products. On the basis of this text alone, customers therefore cannot calculate the saving on their full selection or on an individual purchase.

The timeframe also remains broad. Tuš refers to buying selected products at lower prices for ‘several months’, but the available excerpt gives no precise start or end date for that period. The publication date should therefore not automatically be treated as the date on which all the advertised benefits take effect.

The text summarised here also does not identify the eligible products, explain how customers select them or set out any additional restrictions. This does not mean that no terms have been defined, only that the supplied material does not contain them. When deciding whether to buy, it is therefore important to distinguish between the basic advertising message and the detailed terms of the offer.

This distinction is also useful when comparing prices. The maximum advertised saving does not, on its own, reveal the final price of any individual product or allow a comparison of the full basket. That would require information not included in the available version of the post.

What the post tells us about the franchise sector

The explicit mention of franchise stores is the most significant part of the message for anyone following Slovenia’s franchise sector. It shows that Tuš franchise stores are listed as outlets covered by the brand’s communications for this offer. This is a different kind of news from network expansion: the focus is on the customer offer, not the number of branches.

The post provides no figures for participating franchise stores, their locations or their business performance. It therefore cannot be used to assess the offer’s reach among franchise partners, customer response or its effect on sales. Nor does it reveal any arrangements governing how the discounts are funded or implemented by individual partners.

For franchise partners, a post of this kind can be a starting point for reviewing their own customer information. The practical question is not simply whether a franchise store is mentioned in the promotion, but whether customers at their chosen outlet can obtain a clear explanation of the products, duration and terms. This is an editorial recommendation, not a finding about how the offer is actually being implemented in Tuš stores.

Check the details before buying

Before choosing their ten products, customers should check which products are eligible, the saving available on each and how long it applies. In particular, they should distinguish between the terms of the weekend promotion and those of the offer running for several months. This avoids assuming that all the information in a single post relates to the same promotional arrangement.

For the franchise sector, the confirmed message remains clear: in its post dated 23 September, Tuš includes franchise stores among the outlets for the advertised offer. Practical takeaway: customers should check the specific terms at their chosen outlet, while franchise partners should ensure they clearly explain the difference between an individual promotion and the ten favourite products offer.