Zoom by Zoom welcomes a new franchisee and salon in Thisted

Hairdresser Helena Ottesen is becoming an independent Zoom by Zoom franchisee and opening a salon at Storegade 10D in Thisted, Denmark. The franchise agreement has been signed, the fit-out is under way and online booking is now available. She is also looking for hairdressers, apprentices and self-employed stylists interested in renting a chair. This was reported by hair.dk on 16 October 2026.

New salon preparing to open

The salon is not yet open, but several practical steps towards its launch have been completed. The premises at Storegade 10D are being fitted out, and customers can already book online. Preparations now cover both the physical space and contact with prospective customers.

According to the report published on 16 October, Helena Ottesen expects to open within three to four weeks. This points to a November opening, although no exact date has yet been set. The expected timetable should therefore be seen as a target rather than a confirmed opening date.

For local customers, the address and the availability of online booking are the key details confirmed so far. For prospective employees and self-employed stylists, the launch also offers an opportunity to speak to Helena Ottesen while the salon is still taking shape.

Returning to an established professional connection

The opening will mark Helena Ottesen’s first move into self-employment. She joins the franchise network with an existing professional connection to one of the people behind Zoom by Zoom: in 2008, she completed her apprenticeship with Kristian Bertelsen, who later founded the chain with Marianne Henriksen.

Her training is therefore linked to the salon brand she is now joining as a franchisee. What began as a relationship during her entry into hairdressing will now form part of the foundation for her first salon as an independent business owner.

Kristian Bertelsen remains a co-owner of the chain’s parent company. According to hair.dk, he is delighted with Helena Ottesen’s decision. The new salon marks both a business launch in Thisted and a new chapter in an existing professional relationship.

Helena Ottesen is starting out with support from the franchise chain. At the heart of the launch is the combination of her move into business ownership and her affiliation with Zoom by Zoom. The salon will operate under the chain’s name, with Ottesen as the local franchisee.

Recruiting employees, apprentices and chair renters

Recruitment is taking place alongside the fit-out. Helena Ottesen is looking for hairdressers and apprentices, with interviews being held on an ongoing basis. Building the salon team is therefore another part of the preparations for opening.

Self-employed stylists can also enquire about renting a chair. The invitation is not limited to people seeking employment or an apprenticeship; it also extends to hairdressers who want to work independently from the salon’s premises.

These three options should be distinguished: an employed hairdressing role, an apprenticeship and chair rental are different ways of working at the salon. Anyone interested should therefore clarify early on which arrangement they are seeking when making contact.

Chair rental is also distinct from the franchise agreement Helena Ottesen has signed. She will be the Zoom by Zoom franchisee, while self-employed hairdressers are invited to explore the possibility of renting a workspace in the new salon.

A local launch within the franchise network

The Thisted story offers a practical example of a business launch within Denmark’s franchise sector: a qualified hairdresser takes the step into self-employment, signs a franchise agreement and works on premises, booking systems and recruitment in parallel.

These are the steps shaping the salon as it prepares to open. The agreement with the chain is in place, but work to establish the local business continues. The next clear milestone will be a confirmed opening date for the Storegade premises.

Practical takeaway: Hairdressers, apprentices and prospective chair renters can already enquire about opportunities in Thisted. Customers can use the online booking system, but should distinguish between the expected November opening and a confirmed opening date.